innocent dairy free campaign

After launching the new innocent dairy-free range to the market, the next big challenge was to tell people about it. I developed the integrated ATL campaign including the TV commercial.
Coming up with campaign concepts and executing them from start to finish is very satisfying for me.

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Hazelnut.jpg
coco.jpg
ALMOND_flat.jpg

Photographer credit​: Chelsea Bloxsome

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ezgif.com-video-to-gif copy 2.gif

Animation credit​: Jamie Wood

innocent-DairyFree-Bus-R5.jpg

Copy and creative partner credit​: Anna Clare