top of page
OVER THE MOO

Over The Moo is a well established Vegan ice cream brand in Australia soon to launch in the UK.
When I was approached to reimagine the brand for the UK market and develop packaging for a brand new product I was delighted. I love creating a whole brand package from brand identity to the finished packaging.

logo creation

Screenshot 2022-01-26 at 13.11.19.png

workings

Screenshot 2022-01-26 at 12.20.02.png
Screenshot 2022-01-26 at 12.19.43.png
Screenshot 2022-01-26 at 13.09.51.png
Screenshot 2022-01-26 at 13.09.39.png

packaging

Caramel pouch front copy.jpg
Caramel-18-bites.png
Vanilla-18-bites.png
Screenshot 2022-07-22 at 16.23.04.png
Screenshot 2022-07-22 at 16.25.54.png
Screenshot 2022-01-26 at 13.30.48.png

workings

Screenshot 2022-01-26 at 12.21.11.png
Screenshot 2022-01-26 at 12.21.06.png
Screenshot 2022-01-26 at 12.21.20.png

photography

Screenshot 2022-01-26 at 13.44.47.png
Screenshot 2022-01-26 at 13.45.25.png

Photographer credit​: Simon Page Ritchie

bottom of page